- After Grindery Wallet surpassed 4M users, the next challenge was to deepen engagement and help users explore the wallet’s full potential. The idea was to create a fun, interactive experience within Telegram that encouraged meaningful participation while strengthening retention.
- Goal:
Design a gamified mini app that motivated users to complete in-wallet actions through clear incentives and storytelling—making the learning and earning process both intuitive and entertaining. - Process:
I designed the Grindery Earn App centered around a friendly fantasy-style miner character who guided users through “mining” tasks tied to wallet functionalities. Each task rewarded users with G1 tokens, reinforcing engagement and comprehension through play. The visual direction, supported by AI-generated assets, gave the experience a distinctive, cohesive style that made interaction feel alive and rewarding. - Outcome:
The result was a gamified layer that turned routine wallet actions into an engaging journey. The Grindery Earn App increased user interaction, strengthened loyalty, and transformed learning about the wallet’s features into a fun and rewarding experience.
Grindery Earn
2024
UI/UX, Design System
